Shantou

Shantou's Chenghai district is the largest toy manufacturing cluster in the world — home to over 13,000 toy factories producing nearly half of all toys made in China. The toy industry here ranges from small workshops making $0.20 plastic toys to sophisticated factories producing licensed character toys for global brands. For toy buyers, Chenghai is the natural starting point — but the volume of factories means careful selection is critical.

Factory base

13,000+ toy factories

Nearest port

Shantou Port (local), Shenzhen Yantian (4 hours)

Airport

Shantou Jieyang International (SWA)

Logistics advantage

Concentration of toy supply chain — molds, materials, decoration, packaging all locally available

Best for

Toy importers at any volume. From low-MOQ ecommerce sellers to retail chain buyers — Chenghai has factories for every tier. Strong capability in injection molding, plastic toy decoration, and small-batch production.

Manufacturing specialisations

Toys (every conceivable category)
Educational toys
Plastic toys and figurines
Remote control toys
Plush toys
Building blocks (LEGO-compatible and original)
Outdoor toys
Holiday and seasonal toys

Notable markets & industrial clusters

Chenghai International Toy & Gift City
Massive multi-building toy wholesale market
China Toy & Gift Trading Center
Specialized toy trading

Watch-outs

Compliance management at smaller Chenghai factories is variable — independent CPSIA/EN 71 testing is essential. Some factories produce knockoff branded toys (Disney, Marvel, etc.) — strict separation from licensed product is necessary to avoid IP issues. Counterfeit/copycat toys can lead to customs seizures.

Sourcing from Shantou?

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